As a student at Providence College Mr. Hanks specialized his MBA in marketing. Keith's passion was to help connect physical brands with digital identities. This is a field that historically has not seen alot of research, but instead has relied on trial and error.
Mr. Hanks illustrated how companies can balanced new media with empowered interactivity in an MBA thesis.
Papers:
- Master Thesis: “Non-Traditional Marketing Impacting Multi-Collaborative Networks” (completed May 2007)
- Modern Masculinity and the Impact on Marketers
- Leveraging Global 24 x 7 Operations
Keith's time at Bryant helped develop him into the person he is today. As a student he was awarded to the Dean's List eight consecutive semesters and graduated Cum Laude. During Keith's freshmen and senior year he was a member of the Student Senate, founding the interest group "Students for Handicap Improvement" - a group that addressed campus wide handicap accessibility.
Starting in his sophomore year Mr. Hanks tutored at the Academic Center for Excellence. He focused on tutoring micro and macro economics in the Economics Lab. In addition he tutored students in Computers, U.S. History and later assisted in the Accounting Lab. Finally, Keith Hanks spent time as a staff reporter for the school's newspaper, The Archway.
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Contact: Keith@KeithHanks.com, Webmaster@KeithHanks.com